Rich George

The NOI Coach, ApartMentor, Broker

About the NOI Coach:

Rich George, CAPS, HOMCHPE

Rich George is the owner of NOI Coach, a business coaching, consulting and training firm based in Michigan. A successful business person and published author with over 20 years of business experience, Rich brings a no-nonsense approach to strategic planning and a passion for employee development and culture building.

Rich’s background includes the management of over two billion dollars of real-estate assets, and over 50 million dollars of capital reinvestment strategies. Rich has been involved with successful acquisitions, dispositions, merger facilitation, and repositions. Key to his portfolio is the management of highly distressed properties, and those in court receivership.

Rich attended Wayne State University and is a licensed Real Estate Broker. He has been recognized by his peers as a leader in the industry serving in many rolls within the National Apartment Association and is a current member of the NAAEI and the MHLI Faculty.

Rich’s “no-nonsense” approach to problem solving has helped companies turnaround seriously distressed properties. His passion for the industry, and dedication, has caused him to be known for his team building, culture changing, and change management skills, Rich leads the market in promotion and preservation.

Additional awards, certifications, designations, affiliations: